Gadgets For the Home

Gone are the days when men did not buy home gadgets – they married them! There is, of course, an added advantage today. Gadgets for the home come in all forms to suit various kinds of needs and pockets.

Just think. There is a small baby at home. That new bundle of joy needs to sleep soundly for 2 reasons. One is obviously to enable baby to grow properly.The second is not so well advertised, but none the less valid for that. The parents need to catch up on their work and rest. So if you are left (literally) holding the baby for the better part of the day, when do you do either? Particularly when baby loves to wake up just when s/he is being transferred to the cradle or baby cot?

There is a simple solution by way of a new home gadget. It is a hammock which keeps baby sleeping even when being transferred to it. There are many such home gadgets which have gone a long way to make life easier for those who prefer to live in a home rather than a hostel or mess or boarding house. Think of the ubiquitous mixer which is needed for your juices, shakes, pastes and purees. Gadgets for home have gained in sophistication with advances in technology. Be it an energy hub system to monitor your domestic energy consumption or a hygienic door handle or a voice control travel alarm clock, there is a plethora of home gadgets in the market today.

Using a vacuum cleaner is old hat. For many using a robot to push around a vacuum cleaner is also something that’s been around for quite a while. Neato Robotics has a state-of-the-art robotic vacuum cleaner. Using lasers and SLAM technology (simultaneous localization and mapping), this amazing gadget maps the layout of the room even before it starts cleaning. This ensures that it does not bump into objects in the room (though humans often do) while cleaning! It returns to base only when the job is done or when it needs recharging. It also has features like a top loading dust bin, edge detection to keep it from tumbling down stairs and also a programmable schedule to set how often you want the robot to clean. All in all, this must be one of the neatest gadgets for the home in recent years.

How To Paint the Furniture To Retain Its Elegance

When I was chatting with my friends about home renovation, many of them felt that painting the furniture is a waste of money. I argued against that point by drawing an analogy between human beings and furniture pieces. I compared human dressing with the paint applied on the furniture and I explained them in detail about the advantages of paints. Finally, I won the argument and had a treat.

I am using this space to share a few important points that helped me to win over the argument and also help you to revive the charm of the furniture. We should take a cue from the nature. The ozone protects us from harmful UV rays, similarly the furniture has to be protected from environmental issues. But be clear that the painting a wall and furniture are different except for a few points.

If you are planning to paint the furniture, spare some time to read the following points.

Primer

Firstly, the furniture has to be coated with a primer. It is an undercoat to prepare the furniture for painting. It facilitates the paint to stick on the surface instead of spreading. It also increases the durability of the paint besides protecting the furniture.

The primer must also match the paint you are going to use. For latex paints, choose a latex primer. It is easy to use and it blocks stains. It won’t smell like an oil-based primer.

Similarly, Oil-based primers must be used for oil-based paints. They offer good adhesion and stain blocking compared to latex ones.

Metal enamel primer is known for its durability. This type of primer comes in satin and semi-gloss finishes.

Paint

Many often get confused what to use either Oil-based paints or Water-based paints

Oil paints have been used for centuries. They generally took long time to settle and dry.

Water-based paints are of different types namely Mud, Standard latex, Chalk and Milk paints.

Mud paints give antique appeal to the furniture. They have smooth, flat finish with great coverage. It works well with wax or any water-based coat. They also don’t need a primer as it is inherently adhesive.

Standard latex require a long curing time. They are relatively durable. They need the support of the primer.

Chalk paints have many benefits over other. They don’t require primer as they are normally adhesive. Another advantage is they don’t even need sanding.

Milk paints are commonly available. They can be easily applied to all kinds of surfaces. They are eco-friendly and non-toxic.

Over and above, take some safety precautions while painting as many of the petroleum-based paints are toxic. Paint the furniture in open surroundings as it is a hazardous work.

4 Ways to Target Mobile Micro-Moments and Boost Your Sales

The goal of every brand is to create a strong bond with customers whenever they need them. Keeping your brand visible before your potential customers during various micro-moments is crucial for your brand success.

Micro-moments refer to a short term of attention any potential customer uses on a mobile device in order to buy, search or watch something.

Mobile is no longer just a tendency and micro-moments are here to stay. Here are some effective ways to target mobile micro-moments and boost your sales:

1- Identify the Right Micro-Moments For Your Brand

As per Cassandra Wesch, Founder of the digital media agency, Upward Ecommerce, “Identifying opportunities to share relevant micro moments with your customer make it easier, faster, and more fun to connect with your brand”.

For a hotel owner, it would be great if the customers are able to check in immediately without having to wait in the queue.

From the customer point of view, the micro-moment happen when they are traveling and wanting to get into a hotel room without having to wait in line to check-in.

Well, you can do just that with the help of Starwood app. The customers are able to check-in right on the app.

As soon as the customers enter the hotel, the beacons recognize that the customer is there. Verification is done with the help of a fingerprint (if you’re on an iPhone), the app provides a room number, and then you simply hold your phone up to the entranceway and can go right into your room. That’s an amazing way for a brand to help the customers in a micro-moment.

2- Your Brand Should Be Seen Whenever the Potential Customer Needs You

As a brand, being present in all phases of consumer journey, not just when someone is ready to buy, is where the biggest opportunities exist. Google has defined four micro- moments that represent the full user needs.

I want to know moments – The consumer is exploring and researching but not yet in the purchase mindset. They are looking for useful information, education resources or an inspiration.

I want to go moments – Consumer is searching for a local business or considering buying a product at a local store.

I want to buy moments – The all important buy moments are when shoppers are ready to make a purchase and may need help determine what, how, or where to buy.

I want to do moments – These refer to moments when shoppers are looking for help getting something done or learning something new.

3- Mobile is the New Shopping Assistant – Your E-Store Must Understand This

Americans are shopping online, allocating their shopping budgets to browsing, expanding a regularly of five hours per week purchasing online.

The telecommunication company sprint discovered that one in four people who click on their mobile search ads actually end up being physically present in a sprint retail store.

As a business, you need to get your website mobile friendly and have an app that will help you to connect with your customers in real time.

It is essential to find out the different mobile search queries that the potential customers are using while locating your brand and further optimize your business presence in order to reap in more sales.

4- Deliver Relevant Messaging and Tap Into the Power of SMS Marketing

In this age of mobile connectivity, it is important to leverage the power of SMS marketing to improve your business visibility and increase sales.

8.6 Trillion text messages are sent every year on average and such messages are read within 5 seconds. This is a tremendous opportunity to explore where people are able to read your message within seconds of receiving it.

Tools like TextMagic are excellent in automating the SMS efficiency and reach. You can easily build one to one dialogue with your customer using dynamic inbound SMS messages.

While sending messages, it is recommended to follow the below tips:

Segment your audience and send the right message to the right customer.

Send messages that have time bound deals which are set of expire soon. This will drive instant actions.

Send triggered messages based on the action of the user. For example, if the customer has placed some items in the shopping cart and didn’t ordered them then you can send a triggered message with a special discount in order to persuade the customer to make an order.

Mobile is no longer in its teens. Your brand must understand the real power of mobile micro-moments and must ensure to be present at all times depending on the needs of the customer.

Cleaning Your Home Without Any Use of Chemicals

We have gotten used to relying on a whole range of chemical products for the cleaning of our homes and offices without paying attention to how harmful such substances can be for the health or the environment.Every household actually uses stain removers and all sorts of solvents to get clean clothes, impeccable kitchens and germ-free bathrooms. However, with the development of the environmental awareness, some companies have started producing eco-friendly cleaning products. Most spot and stain removers in the eco-category are now derived from natural resources, with plant or vegetable ingredients in organic solvents.

It is false to absorb that eco-friendly cleaning products can not eliminate resistant stains and stains such as nail polish, wax, ball-point ink, glue, resins or dyes from solid or textile surfaces. If we manage to eliminate such prejudices and actually try some eco-friendly cleaning solution, we may be pleasantly surprised by the results. It is paradoxical how we soil and litter our planet while making efforts to remove the dirt from daily life. Why switch to eco-friendly cleaning? First of all your home will be clean from toxic fumes and chemicals, you will sleep better and enjoy a great sense of well-being.

There will be less health hazards for children and babies who may come in contact with toxic cleaning residues. Nor will there be any more fumes from spray bottles. Poisons should be a no-no in our lives. You can eliminate the hazardousous substances by using household pickup days, and replacing them with safer versions. Eco-friendly cleaning provides a safer environment for your children. Moreover, the fewer chemicals you use, the fewer toxic materials will be evacuated in the waste water stream. If you do not have eco-friendly cleaning products ready-made for a certain task, there are homemade solutions available too.

The Internet abounds with eco-friendly cleaning tips, you just need a bit of time, interest and patience to see how to deal with the issue. Not only the cleaning agents should be changed with eco products, but the cleaning accessories as well. Sponges, mops and rags should be all reusable and natural. A responsible human being living in the 21st century should mind the durability, health and environment impact of the products he / she purchases for home use. This kind of changes will also bring considered savings.